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MIDO Sets February 2022 For In-Person Edition
MIDO Sets February 2022 For In-Person Edition
February 11, 2022
Daniel Feldman
The date is set for February 12, 2022, to finally gather again in person at MIDO. With the launch of the next major exhibition, the doors closed on MIDO 2021 | Digital Edition, the extraordinary global eyewear event, in an online version this year for the first time ever in the history of this trade show.
Almost 50,000 interactions on the business platform, 438 display pages, over 5,700 registered users, 50% international attendance. These are the numbers of the “transition” edition – between the pandemic and February 2022 – that reaffirm, even in this immersive format, MIDO’s international appeal, its leadership role in the industry, and its ability to generate business.