Eyewear gets “real” again with the 8th edition of DaTE. Set to open in Florence on September 19, for the first time, buyers, opticians, manufacturers, and media will meet face-to-face in a physical place: the Stazione Leopolda. All contagion-prevention standards will be implemented, in compliance with the measures set by the Italian Ministry of Health. The show will feature Italian and international exhibitors – the list of brands will be announced next week – and is the eyewear industry’s first European trade show in the Fall of 2024.