Safilo Group And Marc Jacobs Announce EarlyRenewal
December 29, 2019
Safilo, a worldwide leader in the design, manufacturing, and distribution of eyewear, and world-renowned designer Marc Jacobs (Marc Jacobs International, LLC), announce the early renewal of their licensing agreement for Marc Jacobs branded optical frames and sunglasses collections. The new agreement will now run until December 31st, 2026.
The renewal of this partnership, that has reached its 15th year of collaboration, further strengthens Safilo’s portfolio in the contemporary segment, while extending the positioning of the brand in the luxury segment with the launch of the Marc Jacob’s Runway eyewear collection which will hit the market in January 2021.